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None of us really has a choice to participate in tracking or not — the system just serves up location data, usually without us noticing. So for people who do want a bit of privacy — worshipers, young people visiting Planned Parenthood, those visiting a queer space, survivors hiding from an abuser — they no longer have a real choice about their privacy. Because the tracking touches everyone, can we really give up after concluding it’s fine for us? When we participate in this system, we’re tacitly endorsing it.
Your imagination can run wild with possibilities. It runs from tracking kids to tracking the nation’s top security officials and using the intelligence for some kind of blackmail.
For us, it was talking to one group that was so concerned they didn’t want to be named. We expected them to be worried, but in conversations with them, they were downright scared. When we showed them all the device pings collected in the center of their building during a gathering, they were horrified that people could know exactly who and how many people were in the building and when. The idea that their community members were followed in the data and we could figure out where they all lived — it wasn’t an abstract threat anymore. It was real and personal for them, especially since they felt like a target already.